// Template 5 — Account Brief · Fairfax Veterinary Clinic // Refined to match source content. const QuoteBlock = ({ label, children }) => (
{label}
{children}
); const RecentCase = ({ date, title, status, meta }) => (
{status === 'in-progress' && In progress} {title}
{meta}
{date}
); const SeniorNote = ({ author, color, date, kicker, children }) => (
{author} {date} {kicker && · {kicker}}
{children}
); const FleetStat = ({ label, value, sub, kind = 'neutral' }) => (
{label}
{value}
{kind === 'good' && } {sub}
); const Remember = ({ children }) => (
  • {children}
    • ); const AccountBrief = () => (
    {/* Utility bar */}
    Back to case
    Assembled by Claude · 2s ago
    Refresh
    {/* Main reading column */}
    {/* Header */}
    Account brief

    Fairfax Veterinary Clinic

    Growth tier · 14 months with DE · Fairfax, VA · Healthy
    {/* Narrative paragraphs */}

    Where we are right now

    Fairfax is one of the steadier Growth-tier accounts — fourteen months in, no friction, and Dr. Hamish (the owner) trusts DE to make small judgment calls without checking back. Mel runs the front office and sends most of the day-to-day requests. She emails directly, usually short, usually clean. The practice ships changes confidently and rarely asks for previews on routine work.
    The thing that matters this quarter is the boarding-services expansion — Robert and Dr. Hamish walked through it on the May 8 call. They're aiming for a Q3 launch of expanded overnight boarding, and DE's role is to refresh the site so it can carry the new offering. No work has come in for that yet, but it's the next strategic moment for this account.
    {/* Voice */}

    Confident, warm, crisp. No exclamation marks (Alie's brand-voice note from March). No marketing-speak. The practice has a "we've-been-here-thirty-years" quiet authority — copy should match that.

    Hey team, can we add a quick note on the homepage that Saturday urgent-care is 9am – 12pm from May 20 – 25, then remove it after the 26th? We also mention availability on the services page, so please make sure it doesn't conflict. Thanks, Mel. Hi Mel, banner is up on the homepage and matches the services-page wording. They'll auto-revert May 26 so you don't have to think about it. Let me know if anything else. Jeni.     {/* Recent activity */}
    {/* Senior team touches */} Brand-voice review on the April banner draft. Direction: tighter, no exclamation marks, lead with what changes (not why). The note holds for current and future copy on this account.
    Quarterly check-in. Dr. Hamish is planning a Q3 launch of expanded overnight boarding services — wants to make sure DE's site work is in sync with the operational rollout. No specific asks yet; the work will come through Mel when they're ready. {/* Fleet position */}
    {/* Things worth remembering */}
      Dr. Hamish doesn't need to be looped in on routine work. Mel has full authority on day-to-day updates. The Q3 boarding expansion is the next strategic moment. When work for it comes in, treat it as a real project (not a routine update) and offer a strategic check-in early. Their exotics services is the busiest part of the practice and the part most worth promoting in seasonal pushes (we saw 3x lift on the April banner exotic-care promo). Mel prefers email over Slack. Don't push them toward portals or new tools.
    {/* Footer */}
    Brief assembled from Salesforce, Granola, recent case history, and team notes. Refresh to pull latest.
    ); window.AccountBrief = AccountBrief;